Nike Japan - Girls in Sports

Nike noticed a problem. Girls in Japan are quitting sports at over twice the rate as boys the same age. Curious as to what was shaping this unsettling trend, we asked Japanese girls, “why?”

Video Premiere helped to promote Naomi Osaka’s Play Academy.

Director - Marek Okon
DP - Brandon Strack
AD/Interviewer - Marina Taylor
Production Company - Strategy SET

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